Influential
Posted 9 days agoVerified live 2d ago
Creative Strategist
Brief overview
Remote
UndergradOr in progress
$65k–$80k/yrStated range
3+ yrsMinimum
Creative StrategyCreative Concept DevelopmentInfluencer MarketingBrand StorytellingAudience InsightsCreator CultureVisual and Verbal Storytelling
About the company
Influentialinfluential.co
A leading influencer marketing company that connects brands with social media influencers and provides data-driven marketing solutions.
Job description
Summary
Influential develops creator-first strategies that connect culture, creators, and data to business results. The Creative Strategist develops insight-led creative concepts, influencer briefs, proposals, and campaign narratives while collaborating with Strategy, Creator Partnerships, Campaign, Design, and Creative Operations teams.
Responsibilities
- Support creative ideation and concept development across key clients and/or Publicis Groupe partnerships
- Translate data, audience insights, and brand strategy into creator-first ideas that drive clarity, relevance, and engagement
- Develop and refine influencer briefs that communicate strategic intent and inspire creators
- Partner with Strategy, Creator Partnerships, Campaign, and Design teams to ensure ideas align with audience insights and executional requirements
- Contribute to the development of proposals, providing insight-backed creative thinking for Associate Director and Senior review
- Support internal storytelling structure through frameworks, narrative flow, and reference gathering
- Manage timelines and deliverables in partnership with Creative Operations, escalating risks when needed
- Stay current on creator, category, and platform trends to inform new thinking and creative opportunities
Skills
- 3+ years of experience in creative strategy, brand storytelling, or influencer or creator marketing
- Ability to develop integrated, insight-driven creative concepts
- Strong collaboration skills across Strategy, Creator Partnerships, and Design
- Clear and compelling visual and verbal storytelling abilities
- Knowledge of social platforms, creator culture, and audience behavior
- Interest in developing leadership, mentorship, and creative craft skills
Qualifications
Must Haves
- 3+ years of experience in creative strategy, brand storytelling, or influencer or creator marketing
- Ability to develop integrated, insight-driven creative concepts
- Strong collaboration skills across Strategy, Creator Partnerships, and Design
- Clear and compelling visual and verbal storytelling abilities
- Knowledge of social platforms, creator culture, and audience behavior
- Interest in developing leadership, mentorship, and creative craft skills
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
- For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
- Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.
