Community & Content Manager

Summary

Kalkomey Enterprises is a provider of outdoor safety education courses and technology platforms supporting responsible outdoor recreation. The Community & Content Manager will manage social media, influencer and ambassador relationships, externally sourced content, online communities, and earned media initiatives across Kalkomey’s portfolio of outdoor brands.

Responsibilities

• Own day-to-day management of Kalkomey’s social media channels across the brand portfolio, including Instagram, Facebook, X/Twitter and YouTube
• Develop and execute a social content calendar aligned with marketing campaign priorities and seasonal moments across all brands
• Monitor engagement, respond to comments and messages, and actively grow follower bases across channels
• Track performance metrics and regularly report on channel growth, engagement, and content effectiveness
• Identify, vet, and onboard influencers and brand ambassadors whose audiences align with Kalkomey’s mission and portfolio of brands; spanning boating, hunting, fishing, snowmobiling, and outdoor recreation
• Build and maintain long-term, authentic relationships with influencer and ambassador partners
• Manage partnership agreements, content briefs, deliverables, and performance tracking
• Coordinate campaigns and activations that align influencer content with brand initiatives across the portfolio
• Develop a sourcing strategy to pipeline UGC, influencer assets, and partner content to support all marketing channels across the brand portfolio
• Collaborate with internal marketing teams to identify content gaps and match external sources to fill them
• Manage content rights, usage permissions, and licensing for all externally sourced assets
• Maintain an organized library of approved external content for cross-channel and cross-brand use
• Represent Kalkomey’s brands authentically on relevant online forums and communities, including Reddit and niche hunting, fishing, and boating forums
• Monitor brand mentions and community conversations across all portfolio brands, responding helpfully and in alignment with each brand’s voice
• Identify community insights, trends, and audience feedback to share with internal marketing and product teams
• Develop and execute strategies to grow brand awareness via social media, influencer programs, ambassador networks, forums, podcasts, and emerging channels
• Identify and pursue new partnership opportunities including podcast placements, co-marketing, and sponsored content across the brand portfolio
• Support earned media and PR efforts by amplifying brand stories across owned and earned channels, pitching brand narratives to relevant media and content outlets and serving as a connector between community activity and press-worthy moments
• Collaborate with the broader marketing team to ensure community and content efforts ladder up to business goals across all brands

Skills

• You must reside in one of these US states: AZ, CO, FL, GA, IL, IN, KY, MA, MD, MI, MN, NC, NV, OR, PA, RI, TX, VA, VT, WI, or one of these provinces in Canada: Ontario
• 3+ years of experience in social media management, community management, influencer marketing, or a related role
• Proven track record of managing social channels and growing engaged audiences
• Experience building and maintaining influencer or ambassador partnerships
• Strong writing skills with the ability to adapt tone and voice across platforms, audiences, and brand identities
• Highly organized with the ability to manage multiple projects, partners, and deadlines simultaneously across a multi-brand portfolio
• Comfort engaging in niche online communities and forums
• Experience sourcing and managing UGC and content rights
• Genuine passion for the outdoors; hunting, fishing, boating, or other outdoor recreation experience is a strong plus
• Familiarity with the outdoor recreation, safety education or licensing space
• Experience with social media management tools such as Sprout Social, Hootsuite, or Later
• Basic graphic design skills using Canva or Adobe Creative Suite
• Experience in communications, public relations, or earned media, including media outreach, press pitching, or brand storytelling across owned and earned channels

Qualifications

Must Haves

• You must reside in one of these US states: AZ, CO, FL, GA, IL, IN, KY, MA, MD, MI, MN, NC, NV, OR, PA, RI, TX, VA, VT, WI, or one of these provinces in Canada: Ontario
• 3+ years of experience in social media management, community management, influencer marketing, or a related role
• Proven track record of managing social channels and growing engaged audiences
• Experience building and maintaining influencer or ambassador partnerships
• Strong writing skills with the ability to adapt tone and voice across platforms, audiences, and brand identities
• Highly organized with the ability to manage multiple projects, partners, and deadlines simultaneously across a multi-brand portfolio
• Comfort engaging in niche online communities and forums
• Experience sourcing and managing UGC and content rights

Nice to Haves

• Genuine passion for the outdoors; hunting, fishing, boating, or other outdoor recreation experience is a strong plus
• Familiarity with the outdoor recreation, safety education or licensing space
• Experience with social media management tools such as Sprout Social, Hootsuite, or Later
• Basic graphic design skills using Canva or Adobe Creative Suite
• Experience in communications, public relations, or earned media, including media outreach, press pitching, or brand storytelling across owned and earned channels

Benefits

• Annual bonus
• Fully distributed company; work from home unless specifically indicated in the job description
• Employer matched 401(k)
• Medical/Dental/Vision insurance with generous employer contributions, including HSA
• Maternity and Paternity leave and benefits
• Three weeks of paid vacation
• 12 paid holidays
• A paid community service day
• Flexible work schedule
• Annual wellness allowance
• A paid mental health day once a year
• Automatic WFH contribution to each paycheck
• Employee Assistance Program (EAP)