Summary
KWALL LLC. is a strategic digital agency serving higher education, government, and enterprise clients. The Sales Outreach Coordinator will conduct proactive prospecting, qualify leads, schedule appointments, maintain CRM data, and support quoting and proposal preparation for sales opportunities.
Responsibilities
- Conduct outbound prospecting via various channels (e.g. email, phone, and LinkedIn) to identify and engage potential clients
- Research prospective sales opportunities and build targeted outreach lists
- Qualify leads and schedule discovery calls and appointments for the sales team
- Run organized, multi-touch outreach cadences/sequences (e.g., via HubSpot sequence, Apollo, etc.)
- Maintain, analyze CRM data and update CRM records with outreach activity, lead status, and follow ups
- Coordinate consistent follow up communication to keep prospects engaged
- Support quote/proposal preparation for self-sourced leads, pulling together scope basics, pricing templates, and draft estimates for sales/leadership to finalize
- Assist with follow-up and lead tracking from industry conferences and events
- Track and report on outreach activity, response rates, and appointments booked against weekly/monthly targets
- Coordinate sales-related emails and support scheduling for pitches and presentations
Skills
- Experience in sales outreach, appointment setting, SDR/BDR, or a similar prospecting role
- Comfortable with outbound communication across calls, email, and LinkedIn
- Excellent written and verbal communication skills
- Strong attention to detail and organizational skills, able to manage a pipeline of contacts and follow ups
- Experience with CRM systems (HubSpot preferred) and outreach/sequencing tools
- Comfortable with basic pricing/estimating or reading scope documents to support quote drafting
- Self motivated, able to work independently and hit outreach targets
- Familiarity with digital agency services and general understanding of CMS'
- Experience with proposal/quoting tools (e.g., PandaDoc, Google Docs templates)
Qualifications
Must Haves
- Experience in sales outreach, appointment setting, SDR/BDR, or a similar prospecting role
- Comfortable with outbound communication across calls, email, and LinkedIn
- Excellent written and verbal communication skills
- Strong attention to detail and organizational skills, able to manage a pipeline of contacts and follow ups
- Experience with CRM systems (HubSpot preferred) and outreach/sequencing tools
- Comfortable with basic pricing/estimating or reading scope documents to support quote drafting
- Self motivated, able to work independently and hit outreach targets
Nice to Haves
- familiarity with digital agency services and general understanding of CMS'
- experience with proposal/quoting tools (e.g., PandaDoc, Google Docs templates)
Benefits