Field Marketing Manager

Summary

Rec is an AI-powered recreation technology company serving consumers and recreation organizations. The Field Marketing Manager will represent Rec at industry events, deliver product demonstrations, qualify prospects, generate event-sourced pipeline, coordinate pre- and post-event account engagement, support Rec Forward workshops, and relay field insights to internal teams.

Responsibilities

• The floor: Work Rec’s booth at every show that matters, opening conversations with prospects, reading who’s a real buyer and who’s collecting pens, and spending your time on the ones worth spending it on
• The demo: Give the product demo yourself, to directors and operators who do this for a living. You’ll know Rec well enough to answer a skeptic’s questions without phoning a friend, and honest enough to say when something isn’t built yet
• A pipeline number: Own event-sourced pipeline as your primary metric, with qualified meetings booked as the leading indicator and cost per qualified meeting as the efficiency check
• Pre-event account targeting: Work with Sales to pick the accounts worth chasing at each show, get meetings on the calendar before the doors open, and make sure reps arrive knowing exactly who they’re looking for
• Post-event follow-through: Own what happens in the seventy two hours after a show, including your own follow-up, clean handoffs to reps, and then an honest read sixty to ninety days later on what the event actually produced
• Rec Forward: Be a face in the room at Rec’s own regional workshops for recreation departments, helping shape the invite list, working the attendees, and turning a good afternoon into real conversations
• The field feedback loop: You’ll hear more unfiltered buyer language in one season than anyone else at Rec, so get it back to Product Marketing, Sales, and Product, in writing, while it’s still fresh

Skills

• 2 to 5 years in field marketing, event marketing, or a BDR/AE seat where you spent real time working booths
• You can learn a product deeply and you want to, because you'll be demoing Rec to people who run recreation departments for a living and shallow will show
• You're comfortable opening a conversation with a prospect and qualifying them without it feeling like an interrogation
• You know the difference between a busy show day and a good one, and you can explain what you changed the second time you worked the same conference
• You've been measured on pipeline or meetings rather than attendance and lead counts, and you prefer it that way
• You work well unsupervised
• Vertical SaaS, public sector or procurement-driven sales, existing relationships in the parks and recreation association world, or experience displacing entrenched legacy software

Qualifications

Must Haves

• 2 to 5 years in field marketing, event marketing, or a BDR/AE seat where you spent real time working booths
• You can learn a product deeply and you want to, because you'll be demoing Rec to people who run recreation departments for a living and shallow will show
• You're comfortable opening a conversation with a prospect and qualifying them without it feeling like an interrogation
• You know the difference between a busy show day and a good one, and you can explain what you changed the second time you worked the same conference
• You've been measured on pipeline or meetings rather than attendance and lead counts, and you prefer it that way
• You work well unsupervised

Nice to Haves

• vertical SaaS, public sector or procurement-driven sales, existing relationships in the parks and recreation association world, or experience displacing entrenched legacy software

Benefits

• Variable tied to event-sourced pipeline (roughly 15% of base at target)
• Meaningful equity
• Flexible PTO
• Top-tier health, dental, and vision coverage
• 401(k) plan to support your future
• Weekend show days come back to you as weekdays off
• A recovery day after any trip of four nights or more
• The road is capped at three consecutive weeks
• Airline and hotel points are yours to keep
• Remote work in the United States