Summary
Rise Vision provides digital signage software that helps organizations communicate more effectively. The Field Marketing Manager will generate qualified leads through events, partner activities, and demand-generation campaigns while managing event logistics, promotion, budgets, and performance analysis. This fully remote role requires approximately 50% travel and reports to the CRO.
Responsibilities
- Meet with AEs bi-weekly to discuss plans for field and/or with the channel
- Research events, define a scorecard/goals for each event in collaboration with AE
- Own end-to-end event logistics and coordination
- Travel to events (when reasonable) to do setup and tear down of booths and support AE
- Identify and collaborate with partners (in collaboration with Reseller Channel Sales) at events for shared booth space or providing software for other booths to have a greater presence at each event
- Manage onsite lead capture processes and ensure timely sync with the Hubspot for high intent SQLs
- Inventory and distribute marketing collateral, and promotional "swag."
- Create content during events to promote on socials (photos, videos, testimonials, etc)
- Manage budget for field & reseller activities
- Work with the Lifecycle Marketing Manager on outbound campaigns tied to events (pre- and post-show follow-ups)
- Work with the Senior Growth Marketing Manager/team for social media posts per event
- Work with the Senior Growth Marketing Manager to update email signatures
Skills
- 1-2 years of experience as a Field Marketing Manager
- You're energetic, adaptable, and enthusiastic about working in a fast-paced, event-driven environment
- Willing and able to travel, including spending multiple weeks on the road attending consecutive industry events and trade shows
- Comfortable managing the demands of frequent travel, changing schedules, and back-to-back events while maintaining a positive and professional attitude
- Thrives in highly interactive environments and enjoys representing the company at events and engaging with prospects, customers, and partners
- Excellent problem-solving and critical thinking skills
- High attention to detail and organizational skills
- Strong communication and presentation skills
- Ability to work independently and as part of a team
Qualifications
Must Haves
- 1-2 years of experience as a Field Marketing Manager
- You're energetic, adaptable, and enthusiastic about working in a fast-paced, event-driven environment
- Willing and able to travel, including spending multiple weeks on the road attending consecutive industry events and trade shows
- Comfortable managing the demands of frequent travel, changing schedules, and back-to-back events while maintaining a positive and professional attitude
- Thrives in highly interactive environments and enjoys representing the company at events and engaging with prospects, customers, and partners
- Excellent problem-solving and critical thinking skills
- High attention to detail and organizational skills
- Strong communication and presentation skills
- Ability to work independently and as part of a team
Benefits
- Fully remote role, with approximately 50% travel required