Analyst Creator PM

Summary

The Hershey Company is a snacks company with an in-house Creator and AI Studio focused on producing content for its iconic brands. The Associate Manager, Creator PM will serve as an operational hub across brand teams, social strategy, creators, media, and measurement partners, managing projects from intake through launch. The role oversees timelines, budgets, workflows, creator coordination, stakeholder relationships, and process improvement.

Responsibilities

• Serve as the day-to-day operations partner for a portfolio of Hershey brands
• Manage project timelines, budgets, deliverables, and workflows from intake through launch
• Translate business needs into clear scopes, assignments, resources, and action plans
• Coordinate creator casting, production, reviews, approvals, and final delivery across social channels
• Build strong relationships with brand teams, creators, strategists, and agency partners
• Monitor project budgets, identify risks, and proactively recommend solutions
• Partner with Measurement & Intelligence teams to capture learning and improve future content performance
• Help optimize operational processes and contribute to the continued growth of Pip & Plume

Skills

• 3+ years of experience in project management, creative operations, account management, integrated production, marketing operations, social media operations, or related fields
• Experience managing multiple projects, budgets, timelines, and stakeholder relationships simultaneously
• Equivalent combination of education and relevant experience will be considered
• Project Management
• Budget Planning and Financial Tracking
• Creative Operations
• Social Media and Creator Ecosystem Knowledge
• Stakeholder Management
• Cross-Functional Collaboration
• Communication and Presentation Skills
• Problem Solving and Prioritization
• Process Improvement
• Managing Multiple Projects in Fast-Paced Environments
• Experience working within a creative agency, social agency, in-house studio, creator organization, or marketing team preferred
• Bachelor's degree in Marketing, Communications, Advertising, Business, Project Management, or a related field preferred

Qualifications

Must Haves

• 3+ years of experience in project management, creative operations, account management, integrated production, marketing operations, social media operations, or related fields
• Experience managing multiple projects, budgets, timelines, and stakeholder relationships simultaneously
• Equivalent combination of education and relevant experience will be considered
• Project Management
• Budget Planning and Financial Tracking
• Creative Operations
• Social Media and Creator Ecosystem Knowledge
• Stakeholder Management
• Cross-Functional Collaboration
• Communication and Presentation Skills
• Problem Solving and Prioritization
• Process Improvement
• Managing Multiple Projects in Fast-Paced Environments

Nice to Haves

• Experience working within a creative agency, social agency, in-house studio, creator organization, or marketing team preferred
• Bachelor's degree in Marketing, Communications, Advertising, Business, Project Management, or a related field preferred

Benefits

• Medical, dental, and vision coverage
• Wellness programs that support physical and mental health
• Annual incentive opportunities
• 401(k) with company match
• Paid time off
• Company holidays
• Flexible ways of working where applicable
• Career development programs
• Learning opportunities
• Internal mobility
• Benefits may vary based on role, location, and eligibility