Digital Solutions Manager, Home Services Specialist

Summary

Townsquare Ignite is a digital advertising and marketing solutions company offering proprietary programmatic advertising, data management, and multi-platform campaign services. The Digital Solutions Manager will acquire and grow Home Services clients, provide tailored digital marketing consultations, manage client relationships and campaign execution, and use performance analysis to drive business growth.

Responsibilities

• Pipeline Management & Sales Growth: Drive digital sales revenue by securing new clients and expanding relationships with existing Home Services businesses
• Strategic Consultation: Act as a trusted marketing partner, providing industry insights and tailored digital advertising solutions that align with each client’s business objectives
• Solution-Based Selling: Leverage an organic and targeted approach, combining website development, SEO, Business Management Platform integrations (Service Titan, House Call Pro, Field Edge, Service Fusion), and advanced programmatic strategies through LSA, SEM, Direct Mail and Ignite solutions
• Client-Centric Approach: Conduct virtual and in-person consultations, offering expertise in industry trends, digital marketing, and performance-driven advertising strategies
• Campaign Execution & Optimization: Manage the pre- and post-sale process, ensuring we exceed client expectations through data-driven insights and campaign recommendations
• Performance Analysis: Utilize reporting tools to assess campaign effectiveness, providing recommendations that drive incremental business growth for our clients

Skills

• 4-year college degree or comparable work experience required
• 2+ years of experience in programmatic media
• Strong knowledge of **programmatic advertising, SEO, LSA, SEM, and digital performance metrics**
• Ability to **build relationships with local service providers** and understand their unique business needs
• An entrepreneurial mindset with a **problem-solving approach** to client challenges
• Proven ability to **manage multiple accounts and drive revenue growth**
• Applicants must be eligible to work in the U.S
• Experience in **digital marketing, advertising sales, or business development**, preferably within the **home services**

Qualifications

Must Haves

• 4-year college degree or comparable work experience required
• 2+ years of experience in programmatic media
• Strong knowledge of **programmatic advertising, SEO, LSA, SEM, and digital performance metrics**
• Ability to **build relationships with local service providers** and understand their unique business needs
• An entrepreneurial mindset with a **problem-solving approach** to client challenges
• Proven ability to **manage multiple accounts and drive revenue growth**
• Applicants must be eligible to work in the U.S

Nice to Haves

• Experience in **digital marketing, advertising sales, or business development**, preferably within the **home services**

Benefits

• 3 weeks of PTO (+ 9 paid holidays)
• Medical, Dental, and Vision Insurance
• 401(k) Retirement Plan
• Casual, high-energy work environment
• Opportunity for upward mobility
• Company provided laptop
• Competitive salary + bonus program
• Remote position
• Comprehensive training program
• Positive and supportive culture that encourages everyone to develop themselves and others