Summary
Townsquare Ignite provides digital advertising solutions through proprietary advertising technology, first-party data, and multi-platform campaign delivery. The Associate Key Account Performance Specialist supports key accounts by assisting with digital campaign strategy, execution, performance monitoring, reporting, client communication, and coordination across internal teams.
Responsibilities
- Partner with Key Account Performance Managers to support a portfolio of key accounts across Home Services, Legal, QSR, and other performance-driven verticals
- Develop an understanding of each client’s business, objectives, customer journey, KPIs, and competitive landscape to help inform campaign strategy
- Support the development and review of digital proposals and campaign recommendations to ensure proposed solutions align with client objectives
- Provide insights and recommendations based on campaign performance, feedback from internal buying teams, and evolving client needs
- Assist with identifying optimization, upsell, and renewal opportunities based on campaign performance and client goals
- Develop expertise across Townsquare Ignite’s digital capabilities and the role each solution plays within a full-funnel strategy
- Build strong cross-functional relationships and serve as a reliable resource for internal teams supporting assigned accounts
- Partner with Key Account Performance Managers and internal teams to ensure campaigns are properly prepared for launch
- Review incoming orders for accuracy and ensure campaign details align with approved strategies and client expectations
- Coordinate necessary campaign elements, including creative assets, pixels, targeting, KPIs, reporting requirements, and other launch materials
- Compile insertion order details and schedule campaigns for trafficking through internal workflow management systems
- Assist with targeting recommendations based on client objectives, audiences, vertical considerations, and overall tactic mix
- Help ensure all required information and assets are received and communicated to the appropriate internal teams prior to launch
- Monitor campaign performance and delivery in partnership with Key Account Performance Managers and internal buying teams
- Review campaign data to identify trends, potential issues, optimization opportunities, and areas requiring additional analysis
- Collaborate with internal teams to troubleshoot campaign issues and help ensure digital buys deliver successfully
- Assist with monthly reporting, gathering data and developing clear performance insights and recommendations
- Participate in client reporting calls and presentations alongside Key Account Performance Managers, developing the skills to take greater ownership of client communication over time
- Support the development of post-campaign analyses that summarize results, key learnings, and recommendations for future campaigns
- Coordinate campaign revisions, optimizations, upsells, and renewals with the appropriate internal teams
- Deliver responsive, high-quality support to Key Account Performance Managers, Sales, and clients throughout the campaign lifecycle
- Participate in team trainings and continually build expertise across Ignite solutions, digital advertising trends, and National Team verticals
- Identify opportunities to improve processes and strengthen collaboration across departments
Skills
- * 2+ years of experience in digital advertising, campaign management, account management, media, or a related field
- * Familiarity with paid search, paid social, programmatic advertising, or multi-channel digital campaigns
- * Strong analytical skills with the ability to interpret campaign data and develop meaningful insights
- * Ability to translate client requests and objectives into clear direction for internal cross-functional teams
- * Strong verbal and written communication skills, with an interest in continuing to develop client-facing presentation and relationship-management skills
- * Highly organized and detail-oriented, with the ability to manage multiple accounts, campaigns, deadlines, and priorities simultaneously
- * Collaborative approach with the ability to develop strong relationships across teams and departments
- * Proactive, solutions-oriented mindset with the ability to identify issues and help drive them toward resolution
- * Ability to communicate data and complex information in a clear, understandable way
- * Familiarity with platforms and tools such as DSPs, Asana, Meta Business Manager, Google Ads, Google Analytics, Excel, and PowerPoint, or demonstrated ability to quickly learn new systems
- * Ability to adapt and thrive in a fast-paced, evolving environment
- * High level of accountability, curiosity, initiative, and teamwork
- TOWNSQUARE MEDIA BROADCASTING, LLC IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S
- * Experience supporting Home Services, Legal, QSR, or other performance-driven advertising verticals is a plus
- * Previous account management or client-facing experience is a plus
Qualifications
Must Haves
- * 2+ years of experience in digital advertising, campaign management, account management, media, or a related field
- * Familiarity with paid search, paid social, programmatic advertising, or multi-channel digital campaigns
- * Strong analytical skills with the ability to interpret campaign data and develop meaningful insights
- * Ability to translate client requests and objectives into clear direction for internal cross-functional teams
- * Strong verbal and written communication skills, with an interest in continuing to develop client-facing presentation and relationship-management skills
- * Highly organized and detail-oriented, with the ability to manage multiple accounts, campaigns, deadlines, and priorities simultaneously
- * Collaborative approach with the ability to develop strong relationships across teams and departments
- * Proactive, solutions-oriented mindset with the ability to identify issues and help drive them toward resolution
- * Ability to communicate data and complex information in a clear, understandable way
- * Familiarity with platforms and tools such as DSPs, Asana, Meta Business Manager, Google Ads, Google Analytics, Excel, and PowerPoint, or demonstrated ability to quickly learn new systems
- * Ability to adapt and thrive in a fast-paced, evolving environment
- * High level of accountability, curiosity, initiative, and teamwork
- TOWNSQUARE MEDIA BROADCASTING, LLC IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S
Nice to Haves
- * Experience supporting Home Services, Legal, QSR, or other performance-driven advertising verticals is a plus
- * Previous account management or client-facing experience is a plus
Benefits
- Commission on Directly Managed Post-Live Revenue
- 3 weeks of PTO (+ 9 paid holidays)
- Medical, Dental, and Vision Insurance
- 401(k) Retirement Plan
- Casual, high-energy work environment
- Opportunity for upward mobility
- Company provided laptop
- Competitive salary + bonus program
- Remote work arrangement
- Comprehensive training program
- Positive and supportive culture that encourages everyone to develop themselves and others