Account Executive - Digital Marketing

Summary

USA TODAY Co., Inc. is a diversified media and digital marketing solutions company serving audiences and businesses through trusted media brands. The Account Executive - Digital Marketing role develops new business, grows existing accounts, manages sales pipelines, and sells tailored digital marketing solutions to small and mid-sized businesses. The position involves full-cycle sales activities, virtual client meetings, Salesforce management, and coordination through campaign launch.

Responsibilities

• Drive new business and grow existing accounts through **50+ outbound calls per day** and consistent prospecting
• Conduct virtual client meetings to uncover business needs, challenges, and growth opportunities
• Build and manage a strong sales pipeline in **Salesforce**
• Prospect for new business while identifying opportunities to grow existing accounts
• Recommend and sell bundled, multi-channel marketing solutions based on client goals
• Present marketing solutions across areas such as **SEM, SEO, Social Media, YouTube, OTT/CTV, Display, Websites, and more**
• Manage opportunities throughout the sales process and consistently work toward revenue goals
• Maintain accurate CRM activity, pipeline information, and follow-up
• Coordinate with internal teams on creative assets and campaign setup to help ensure a successful post-sale experience
• Consistently meet activity expectations and performance goals in a fast-paced, high-activity environment

Skills

• **2–5+ years of sales experience**, with B2B or high-activity sales strongly preferred
• Confidence with outbound prospecting and engaging new clients
• Ability to manage a pipeline and consistently follow up with prospects and clients
• Strong communication, organization, and follow-through
• Comfortable making a high volume of outbound calls and conducting virtual meetings
• Coachable mindset with a willingness to learn, adapt, and continuously improve
• Ability to work independently and stay motivated in a fully remote environment
• Experience with **Salesforce or other CRM tools** is a plus
• Interest or exposure to **digital marketing** is helpful, but not required

Qualifications

Must Haves

• **2–5+ years of sales experience**, with B2B or high-activity sales strongly preferred
• Confidence with outbound prospecting and engaging new clients
• Ability to manage a pipeline and consistently follow up with prospects and clients
• Strong communication, organization, and follow-through
• Comfortable making a high volume of outbound calls and conducting virtual meetings
• Coachable mindset with a willingness to learn, adapt, and continuously improve
• Ability to work independently and stay motivated in a fully remote environment

Nice to Haves

• Experience with **Salesforce or other CRM tools** is a plus
• Interest or exposure to **digital marketing** is helpful, but not required

Benefits

• Uncapped commission
• First 3-month earnings guarantee to support you while you ramp
• 401(k) with company match
• Comprehensive medical, dental, and vision coverage options
• PTO and paid holidays
• 100% remote work environment
• Career progression opportunities
• Ongoing coaching and professional development
• Incentives, contests, and recognition programs
• Access to industry-leading sales and marketing tools
• Training and support from experienced sales leaders