Marketing Coordinator

Summary

Infinity Worldwide Vacations Inc. is a travel company offering culture-rich vacation experiences worldwide. The Marketing Coordinator will support the marketing team by implementing promotional campaigns, coordinating marketing materials, managing digital channels, conducting market research, and providing administrative support to the Marketing Manager.

Responsibilities

• Assist in developing and executing marketing campaigns
• Coordinate marketing materials and collateral
• Manage social media platforms and engage with followers
• Conduct competitive market research and analyze data to identify trends to best position IWV packages & tours
• Assist in planning promotional events and trade shows
• Collaborate with internal teams to support marketing initiatives
• Create and maintain promotional landing pages
• Correspond with external media vendors for scheduling and maintenance of advertisements
• Review approve & load user-provided content (including photos & customer reviews)
• Evaluate new marketing channels
• Create promotional tracking links, and UTM for external marketing partners for all advertisements
• Maintain all marketing plans and track product deadlines
• Create & send all email marketing broadcast
• Provide administrative support to the Marketing Manager as needed
• Other related duties as assigned

Skills

• Bachelor's degree in Marketing, Business, or related Travel & Tourism field
• 2+ years of experience in a marketing role
• Proficient in Microsoft Office Suite
• Strong communication and organizational skills
• Ability to work independently and as part of a team
• Knowledge of digital marketing tools and platforms
• Attention to detail and ability to multitask and prioritize job functions to meet deadlines
• Experience working within CMS and CRM platforms
• Understanding of current marketing trends in digital advertising and travel
• Knowledge of Google Analytics a plus

Qualifications

Must Haves

• Bachelor's degree in Marketing, Business, or related Travel & Tourism field
• 2+ years of experience in a marketing role
• Proficient in Microsoft Office Suite
• Strong communication and organizational skills
• Ability to work independently and as part of a team
• Knowledge of digital marketing tools and platforms
• Attention to detail and ability to multitask and prioritize job functions to meet deadlines
• Experience working within CMS and CRM platforms
• Understanding of current marketing trends in digital advertising and travel

Nice to Haves

• Knowledge of Google Analytics a plus

Benefits

• Remote work in the USA (NY, NJ)
• 70 to 90% off tours and cruises
• Discounts for friends and family
• Special deals with travel partners like Marriott, Expedia, IATA/IATAN, and Norwegian Cruise Line