Growth Marketer

Summary

OpenObserve is a fast-growing, developer-forward observability platform built for modern, high-scale systems. They are seeking a Growth Marketer who can run innovative growth experiments and create standout marketing campaigns that drive significant results.

Responsibilities

• Run End-to-End Experiments: Find the hook, write the copy, build the landing page, set up distribution, measure what happened. You own the loop top to bottom
• Take Real Swings: Don't optimize button colors. Design experiments that have a shot at non-linear outcomes. Distribution hacks, novel content formats, community plays, launch tactics, partnership stunts. Most won't work. That's the deal
• Make Us Stand Out: Bring taste to every asset that goes out. Landing pages, ads, emails, social, video. If it looks and sounds like a generic dev tools company, we've failed
• Measure Honestly: Set up clean tracking, UTMs, lead source attribution, conversion events. We know what worked, what didn't, and what to do next
• Move Fast: Weekly experiments, not quarterly campaigns. Ship something every week

Skills

• A growth marketer with 3 to 6 years in B2B SaaS or dev tools, ideally PLG, who's ready to own a whole growth motion instead of one slice of it
• A high-potential generalist at a fast-moving company who's already touched some of this work (content, campaigns, experiments, ops) and wants to own the whole thing
• Builder & Writer: You can draft a technical-flavored post in the morning and ship a conversion test in the afternoon. You know enough HTML, SQL, and tooling to be dangerous
• Taste, Defended: You have opinions about why most B2B marketing is forgettable, and you can fix it in your own work
• AI-Native: You treat AI as a core part of how you work. Creative variations, copy iterations, analysis, research. Without letting your output sound like everyone else's
• Data-Obsessed: You report on real KPIs, not vanity metrics. You use data to find friction and act on it
• Bias for Shipping: You'd rather launch something flawed this week than perfect in six weeks. You don't wait for permission
• Curious About Infra: You don't need to know observability today. You do need to want to learn it deeply

Qualifications

Must Haves

• A growth marketer with 3 to 6 years in B2B SaaS or dev tools, ideally PLG, who's ready to own a whole growth motion instead of one slice of it
• A high-potential generalist at a fast-moving company who's already touched some of this work (content, campaigns, experiments, ops) and wants to own the whole thing
• Builder & Writer: You can draft a technical-flavored post in the morning and ship a conversion test in the afternoon. You know enough HTML, SQL, and tooling to be dangerous
• Taste, Defended: You have opinions about why most B2B marketing is forgettable, and you can fix it in your own work
• AI-Native: You treat AI as a core part of how you work. Creative variations, copy iterations, analysis, research. Without letting your output sound like everyone else's
• Data-Obsessed: You report on real KPIs, not vanity metrics. You use data to find friction and act on it
• Bias for Shipping: You'd rather launch something flawed this week than perfect in six weeks. You don't wait for permission
• Curious About Infra: You don't need to know observability today. You do need to want to learn it deeply

Benefits

• Competitive cash compensation plus meaningful equity. We'll talk specifics quickly.
• Fully remote work