Divisional Sales Representative

Summary

PriorityOne Group is a regional commercial foodservice equipment sales, repair, and maintenance company serving customers across the Mountain West and Southwest. The Divisional Sales Representative will grow service revenue and strengthen customer relationships by managing the full sales cycle, developing territory opportunities, selling service solutions, and coordinating with operational teams.

Responsibilities

• Develop and execute a territory plan for Colorado, New Mexico, southern Wyoming, and El Paso, Texas
• Build a qualified pipeline through targeted prospecting, referrals, networking, customer visits, and follow-up
• Manage the full sales cycle from initial outreach and needs discovery through proposals, negotiation, and close
• Sell commercial kitchen equipment repair services, preventive maintenance agreements, and related service solutions
• Identify equipment sales opportunities and coordinate with internal experts to deliver the right solution
• Develop new accounts while expanding relationships and revenue within the existing customer base
• Translate customer concerns such as downtime, reliability, operating cost, and equipment performance into practical service recommendations
• Maintain accurate opportunities, activities, forecasts, and follow-up commitments in the company CRM
• Partner with operations, service, dispatch, and leadership teams to support strong customer experience and successful handoff
• Travel regularly throughout the region based on business needs, including occasional overnight travel

Skills

• A record of success in outside sales, territory sales, business development, or service-based sales
• The ability to create new opportunities instead of relying only on inbound leads
• Strong discovery, presentation, negotiation, and relationship-building skills
• A disciplined approach to territory planning, pipeline management, forecasting, and follow-through
• The judgment to work independently while collaborating effectively with two leaders and cross-functional teams
• A coachable mindset and a desire to grow professionally through ongoing feedback
• Clear written and verbal communication skills and proficiency with CRM and Microsoft business tools
• A valid driver's license and an acceptable driving record
• Applicants must be at least 18 years old
• Experience in commercial foodservice, equipment service, HVAC, refrigeration, facilities, or a related industry is preferred

Qualifications

Must Haves

• A record of success in outside sales, territory sales, business development, or service-based sales
• The ability to create new opportunities instead of relying only on inbound leads
• Strong discovery, presentation, negotiation, and relationship-building skills
• A disciplined approach to territory planning, pipeline management, forecasting, and follow-through
• The judgment to work independently while collaborating effectively with two leaders and cross-functional teams
• A coachable mindset and a desire to grow professionally through ongoing feedback
• Clear written and verbal communication skills and proficiency with CRM and Microsoft business tools
• A valid driver's license and an acceptable driving record
• Applicants must be at least 18 years old

Nice to Haves

• Experience in commercial foodservice, equipment service, HVAC, refrigeration, facilities, or a related industry is preferred

Benefits

• A company vehicle for business use only.
• Comprehensive medical, dental, life, and disability benefits.
• A 401(k) plan with company match.
• Paid time off, sick time, and paid holidays.
• Training and support from experienced sales, service, and operational leaders.
• The Town Shares program, which provides an opportunity to participate in the company’s long-term success.
• The position may be performed remotely, with workspace available in PriorityOne’s Denver office when needed.