Business Development Representative - SaaS

Summary

Vastian provides healthcare and laboratory quality, compliance, and accreditation solutions through a configurable SaaS platform. The Business Development Representative is an entry-level inside sales role responsible for prospecting, lead qualification, relationship nurturing, CRM management, sales-team collaboration, and subscription renewal processing.

Responsibilities

• Research and identify potential Vastian customers using CRM tools, professional resources and media, and other prospecting methods
• Reach out to prospects through cold calls, emails, and business media to initiate conversations
• Qualify leads based on predefined criteria and determine their fit with Vastian's offerings
• Build relationships with prospects to maintain interest and engagement over time
• Schedule meetings or demos with qualified prospects
• Maintain detailed records of all interactions in the CRM
• Work closely with the sales team to align on Vastian ideal customer profiles and target accounts
• Provide detailed notes and context on qualified leads to ensure smooth handoffs
• Participate in sales team meetings to update on lead generation progress and share insights
• Track and manage lead progress through the sales funnel
• Follow up with prospects to address concerns or provide additional information as needed
• Monitor industry trends and competitors to identify new opportunities
• Provide feedback to the Sales and Marketing teams on common objections, customer needs, and market demand
• Meet or exceed daily, weekly, and monthly activity and lead generation goals (e.g., call volume, emails sent, meetings booked)
• Report on lead conversion rates and other KPIs to leadership regularly
• Attend training sessions to improve product knowledge, sales techniques, and market expertise
• Experiment with new outreach methods and tools to optimize lead generation efforts

Skills

• * A deep desire to compete and win with customers
• * Passionate about customer satisfaction and desire to exceed expectations
• * A commanding desire to learn and succeed in tech sales
• * The ability to write succinct, crisp emails and a great phone manner
• * Ability to gain deep product knowledge and continually learn new features, applications and more
• * Exceptional organization and time management skills
• * Experience working with CRM software
• * Previous medical laboratory, healthcare industry or related experience preferred

Qualifications

Must Haves

• * A deep desire to compete and win with customers
• * Passionate about customer satisfaction and desire to exceed expectations
• * A commanding desire to learn and succeed in tech sales
• * The ability to write succinct, crisp emails and a great phone manner
• * Ability to gain deep product knowledge and continually learn new features, applications and more
• * Exceptional organization and time management skills
• * Experience working with CRM software

Nice to Haves

• * Previous medical laboratory, healthcare industry or related experience preferred

Benefits

• Performance bonus program
• Medical, dental and vision insurance
• Short- and long-term disability coverage
• Life insurance and AD&D
• Supplemental life insurance
• 401(k) savings plan
• Paid time off
• Remote work