Growth Marketing Manager, Paid Media

Brief overview

Remote

$120k–$140k/yrStated range

3+ yrsMinimum

Performance MarketingUser AcquisitionGoogle AdsCustomer Acquisition Cost (CAC) ManagementMarketing Efficiency Ratio (MER)Contribution Margin AnalysisExcelGoogle SheetsData ReconciliationCreative BriefingNorthbeamGoogle AnalyticsMobile Measurement Partners (MMPs)

About the company

Brickgetbrick.app

Brick provides an app with an NFC tag that helps users block distracting apps and notifications to improve focus.

Job description

Summary

Brick is transforming how people interact with technology through a physical device and companion app designed to minimize distractions and help people live more intentionally. The Growth Marketing Manager, Paid Media will own Google advertising, expand paid channels beyond Meta, manage significant marketing budgets, lead experimentation and creative strategy, and oversee measurement and forecasting.

Responsibilities

Own Search (brand and non-brand), Performance Max, Shopping, YouTube, and Demand Gen
Account structure, bidding, budget pacing, keyword and audience strategy, feed health
Hit monthly CAC and MER targets set against a blended efficiency model
Separate demand we create from demand we capture, and manage each accordingly
Partner with the Amazon and lifecycle teams where Google overlaps their surfaces
Run TikTok, Snapchat, and AppLovin against channel level CAC targets
Build the case for what we test next: CTV, Reddit, Programmatic, Audio
Design experiments that prove incremental lift before anything scales
Set the bar for what graduates to evergreen budget, and kill what doesn't clear it
Drive creative strategy for your channels, identifying winning hooks, formats, and value props
Brief the design team and UGC creators with clear, data backed direction
Run systematic A/B testing across creative, landing pages, and store listings
Feed learnings back into the wider growth team so wins travel across channels
Own reporting and tracking accuracy across web and app events for your channels
Reconcile platform, warehouse, and finance numbers and know which to trust
Forecast spend, efficiency, and expected return to support monthly planning
Build the paid plan for product launches alongside Creative, Lifecycle, and Influencer

Skills

3 to 5 years in performance marketing or user acquisition, ideally D2C or consumer tech
Deep hands on Google Ads across Search, Shopping, PMax, and video
Have managed 6 figure monthly budgets against efficiency targets
Track record of testing beyond Meta and Google
Fluent in CAC, MER, and contribution margin, and know when each one matters
Advanced in Excel and Sheets, can read a query, comfortable chasing data discrepancies
Creative fluency: you speak creative and can brief it well
High ownership, low ego, comfortable in ambiguity
This is a full-time remote role (preference for New York City or Chicago based candidates) with a $120,000-$140,000 annual base salary depending on experience and qualifications
Familiarity with Northbeam, GA, MMPs, or BI tools is a plus

Qualifications

Must Haves

3 to 5 years in performance marketing or user acquisition, ideally D2C or consumer tech
Deep hands on Google Ads across Search, Shopping, PMax, and video
Have managed 6 figure monthly budgets against efficiency targets
Track record of testing beyond Meta and Google
Fluent in CAC, MER, and contribution margin, and know when each one matters
Advanced in Excel and Sheets, can read a query, comfortable chasing data discrepancies
Creative fluency: you speak creative and can brief it well
High ownership, low ego, comfortable in ambiguity
This is a full-time remote role (preference for New York City or Chicago based candidates) with a $120,000-$140,000 annual base salary depending on experience and qualifications