Men In Blazers Media Network logo
Men In Blazers Media Network
Posted 2 days agoVerified live 1d ago

Paid Media Manager

Brief overview

Remote
UndergradOr in progress
$70k–$90k/yrStated range
3+ yrsMinimum
Digital Media BuyingPaid Social AdvertisingPaid Video AdvertisingProgrammatic AdvertisingMeta AdvertisingTikTok AdvertisingGoogle Ads and YouTube AdvertisingSoccer Industry KnowledgeProject Management

About the company

Men In Blazers Media Network logo
Men In Blazers Media Networkmeninblazers.com

The Men in Blazers Media Network (MiBMN) is North America's largest independent, soccer-obsessed media company.

Job description

Summary

Men In Blazers Media Network is a U.S. soccer media network that creates engaging content for a diverse soccer fan base. The Paid Media Manager will support the planning, execution, optimization, and reporting of paid campaigns across programmatic, social, video, and search channels while collaborating with cross-functional teams to support marketing and partnership initiatives.

Responsibilities

  • Support the setup and management of campaigns within DSP’s, helping execute programmatic buys across display, video, and connected TV inventory
  • Assist in building and launching paid campaigns across TikTok, Meta, YouTube and Google Ads
  • Manage daily optimizations to hit performance KPIs (Reach, Video Views, CPA, ROAS, CPM, etc.)
  • Ensure accurate tagging, tracking, and pixel setups in Google Tag Manager
  • Contribute to audience research, channel selection, and budget allocation recommendations
  • Assist in developing paid media plans that incorporate a mix of programmatic channels, social, search and video, including inventory sourcing through open exchange, private marketplace, or direct deals where applicable
  • Track competitive insights, platform benchmarks, and learnings to inform future strategy
  • Build performance reports for internal stakeholders and partners and contribute to campaign readouts and post-mortems
  • Pull data from DSPs, Ads Managers, YouTube Studio, Google Analytics, Hubspot, reporting interfaces and any third-party tracking tools
  • Work closely with Social, Marketing, Creative, Content, and Partnerships teams to align paid campaigns with organic and partner initiatives

Skills

  • Hands-on experience launching and optimizing campaigns in major digital platforms (programmatic channels, Meta, TikTok, Google/YouTube)
  • Strong analytical ability working with data and dashboards
  • Ability to work collaboratively across departments and manage cross-functional projects
  • Excellent organizational and project management skills, with the ability to prioritize and meet deadlines in a fast-paced environment
  • Ability to adapt to evolving industry trends and technologies
  • An unresting passion for the game of soccer, and an understanding of the history of the game
  • 3+ years of experience in digital media buying, paid social, paid video, or growth marketing, preferably within sports or entertainment

Qualifications

Must Haves

  • Hands-on experience launching and optimizing campaigns in major digital platforms (programmatic channels, Meta, TikTok, Google/YouTube)
  • Strong analytical ability working with data and dashboards
  • Ability to work collaboratively across departments and manage cross-functional projects
  • Excellent organizational and project management skills, with the ability to prioritize and meet deadlines in a fast-paced environment
  • Ability to adapt to evolving industry trends and technologies
  • An unresting passion for the game of soccer, and an understanding of the history of the game

Nice to Haves

  • 3+ years of experience in digital media buying, paid social, paid video, or growth marketing, preferably within sports or entertainment

Benefits

  • Remote work arrangement

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