Regional Marketing Specialist - West

Summary

Axonius is a cybersecurity company providing cyber asset intelligence solutions. The North America Regional Marketing Specialist operationalizes regional marketing strategies by managing lead lifecycles, campaign systems, reporting, localized demand-generation materials, and project administration to support Sales and field marketing teams.

Responsibilities

• Manage the end-to-end lead lifecycle, including lead sync, attribution, and hand-off to Sales to ensure conversion into quality outcomes
• Operationalize regional strategies by building and maintaining Marketo programs, Salesforce tracking, and Tableau reporting dashboards
• Provide project admin support to the North America regional marketing team
• Create and distribute localized templates, outreach sequences, and partner-ready kits to support field demand generation for the Sales team
• Analyze reporting insights and ROI metrics in Tableau to identify and scale tactics that accelerate deal cycles

Skills

• 2–4 years of marketing experience within a SaaS or Cybersecurity Field marketing team
• Proficiency in Salesforce and Marketo for managing complex marketing workflows and lead synchronization
• Proven experience managing end-to-end marketing campaign operations, including digital campaigns and executive-level events
• Demonstrated ability to manage project administration and stakeholders across multiple time zones in a remote work environment
• Advanced technical proficiency in Tableau for driving data-based reporting insights and ROI analysis
• Experience shipping and managing custom account-based marketing (ABM) kits for high-priority accounts
• Documented experience in a high-growth startup environment with a focus on scaling tactical support
• Background in cybersecurity asset intelligence or related technical marketing sectors

Qualifications

Must Haves

• 2–4 years of marketing experience within a SaaS or Cybersecurity Field marketing team
• Proficiency in Salesforce and Marketo for managing complex marketing workflows and lead synchronization
• Proven experience managing end-to-end marketing campaign operations, including digital campaigns and executive-level events
• Demonstrated ability to manage project administration and stakeholders across multiple time zones in a remote work environment

Nice to Haves

• Advanced technical proficiency in Tableau for driving data-based reporting insights and ROI analysis
• Experience shipping and managing custom account-based marketing (ABM) kits for high-priority accounts
• Documented experience in a high-growth startup environment with a focus on scaling tactical support
• Background in cybersecurity asset intelligence or related technical marketing sectors

Benefits

• Stock options
• Attractive benefits
• An annual bonus
• Growth opportunities
• Community-building