Summary
RF-SMART is a company dedicated to transforming customers and changing lives. The Sales & Marketing Business Development Representative is responsible for generating new business opportunities by contacting and developing relationships with potential customers, qualifying marketing leads, and maintaining data in CRM systems.
Responsibilities
- Support sales revenue goals by executing demand generation campaigns, including inbound lead qualification, prospecting and nurturing:
- Inbound Lead Qualification: Engage with sales inquiry or online chat to qualify them as sales ready, update CRM and route to sales as appropriate
- Email Prospecting: Contact potential customers through calls and emails
- Lead Nurturing: Build trusting relationship with prospective customers through regular email touchpoints, routing them to sales once ready to engage in sales cycle
- Conduct initial discovery and demo, Identifying client needs and position appropriate products/services
- Set up meetings or calls between prospective customers and sales team
- Manage and maintain quality of NetSuite database
- Prepare and analyze a variety of lead reports in both CRM and Excel
Skills
- Bachelor's Degree or equivalent marketing and sales experience required
- Strong written communication skills
- Excellent interpersonal, presentation, email, and phone skills
- Proficient in and a minimum of four (4) years of experience using Microsoft Office applications
- Must work well independently, be able to prioritize and meet deadlines
- Excellent organizational and time management skills with the ability to multi-task
- Must be creative, energetic, extremely organized and detail-oriented
- Experience with NetSuite CRM
Qualifications
Must Haves
- Bachelor's Degree or equivalent marketing and sales experience required
- Strong written communication skills
- Excellent interpersonal, presentation, email, and phone skills
- Proficient in and a minimum of four (4) years of experience using Microsoft Office applications
- Must work well independently, be able to prioritize and meet deadlines
- Excellent organizational and time management skills with the ability to multi-task
- Must be creative, energetic, extremely organized and detail-oriented
Nice to Haves
- Experience with NetSuite CRM