Sales Enablement Specialist

Summary

Workplace Options is supporting Behavioral Health Systems in recruiting a Sales Enablement Specialist for its behavioral health organization. The role supports sales objectives by developing enablement materials and training, translating behavioral health solutions into sales messaging, managing competitive and product information, and measuring enablement effectiveness. It also partners with sales, product, clinical, and marketing teams on pipeline development, product launches, and go-to-market initiatives.

Responsibilities

• Develop and maintain comprehensive sales collateral including case studies, whitepapers, one-pagers, and presentation decks
• Create and deliver training programs on IBC product features, benefits, competitive positioning, and industry trends
• Build and manage a centralized repository of sales resources, templates, and tools
• Conduct regular coaching sessions with sales representatives to improve pitch effectiveness and closing techniques
• Collaborate with product, clinical, and marketing teams to translate complex behavioral health solutions into compelling sales narratives
• Develop industry-specific messaging and use cases for different customer segments (employers, health plans, providers)
• Create competitive intelligence summaries and battle cards
• Maintain up-to-date documentation on pricing, packaging, and promotional offerings
• Track sales enablement effectiveness through metrics such as win rates, deal velocity, and rep productivity
• Identify skill gaps and training needs within the sales team
• Analyze sales feedback to inform product positioning and messaging refinements
• Report on enablement ROI and recommend continuous improvements
• Partner with sales leadership to understand pipeline challenges and market feedback
• Work with Product Management to ensure the sales team understands new features and updates
• Liaise with Marketing to align messaging and leverage campaign assets
• Support the sales team during product launches and go-to-market initiatives

Skills

• Bachelor's degree in business, marketing, communications, or related field
• 3-5 years' experience in sales enablement, sales operations, or a similar role
• Strong project management skills with the ability to coordinate multiple tasks simultaneously
• Analytical mindset with the ability to interpret data and generate actionable insights
• Expertise in Microsoft Office suite to include Work, Excel, PowerPoint and Publisher
• Excellent communication skills (written and oral) and organization skills
• Experience in group presentations/speaking
• Excellent problem-solving abilities
• Knowledgeable and intuitive
• Cooperative attitude and self-starter
• Assertive
• Goal-oriented
• Fast-paced
• Desire to be office-based

Qualifications

Must Haves

• Bachelor's degree in business, marketing, communications, or related field
• 3-5 years' experience in sales enablement, sales operations, or a similar role
• Strong project management skills with the ability to coordinate multiple tasks simultaneously
• Analytical mindset with the ability to interpret data and generate actionable insights
• Expertise in Microsoft Office suite to include Work, Excel, PowerPoint and Publisher
• Excellent communication skills (written and oral) and organization skills
• Experience in group presentations/speaking
• Excellent problem-solving abilities
• Knowledgeable and intuitive
• Cooperative attitude and self-starter
• Assertive
• Goal-oriented
• Fast-paced

Nice to Haves

• Desire to be office-based

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Vision insurance